Özet:

After discovering that news photographs are a powerful propaganda material that can be used in creating and manipulating the desired impact in the social sphere, the content of the photographs used in health news has also begun to change. This study has studied how fear elements are placed in news photos and how they are used to influence the behavior of communities. First of all, all the images were dealt with in three groups according to the level of the fear element used. The photographs are selected through the independent variable determination, including "fear", "threatened threat" and "threatened activity". The photographs selected according to the classification made were analyzed indicative, which is one of the qualitative research methods that form the second stage of the research. Based on Roland Barthes' arrangement and flame concepts, the photographs were also analyzed in terms of myth, code, metaphor and methony. The study found that the fear approach was often used.

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