Özet:

The purpose of this research is to reveal the current situation of sericulture, problems in using sericulture as a tourist product and suggestions for solutions to these problems. For this purpose, Hatay, which is one of the important silk-making centers, was chosen as the research universe. Interview technique was used as the data collection method in the research, and interviews were conducted within the framework of the interview questions prepared for the purpose of the research. The research sample was determined by the deliberate sampling method. The sample consists of 10 people including public institutions, local administrations, non-governmental organizations, tourism enterprises senior managers, academicians and silk artists in Hatay. The interview texts obtained as a result of the interviews with the participants were analyzed via the content analysis method. According to the results of the research, the issues related to the current situation of sericulture in Hatay, "difficulties inining sericulture", "contributions of sericulture to local people" and "interest in sericulture" come to the fore. While “education and protection”, “incentives”, “promotion and awareness”, and “joint action of stakeholders” are among the things to be done for sustained sericulture, “promotion”, “supply” and “domestic production and incentive” regarding the promotion of sericulture as a tourist product. has come to the fore.

Anahtar Kelimeler:

Özet:

The purpose of this research is to reveal the current situation of sericulture, problems in utilizing sericulture as a touristic product and suggestions for solutions to these problems. For this purpose, Hatay, which is one of the important silk-making centers, was chosen as the research universe. Interview technique was used as the data collection method in the research, and interviews were conducted within the framework of the interview questions prepared for the purpose of the research. The research sample was determined by the deliberate sampling method. The sample consists of 10 people including public institutions, local administrations, non-governmental organizations, tourism enterprises senior managers, academicians and silk artists in Hatay. The interview texts obtained as a result of the interviews with the participants were analyzed via the content analysis method. According to the results of the research, the issues related to the current situation of sericulture in Hatay, “difficulties in maintaining sericulture”, “contributions of sericulture to local people” and “interest in sericulture” come to the fore. While “education and protection”, “incentives”, “promotion and awareness”, and “joint action of stakeholders” are among the things to be done for sustain sericulture, “promotion”, “supply” and “domestic production and incentive” regarding the promotion of sericulture as a touristic product. has come to the fore.