Özet:

In order to be able to effectively carry out the public administration, the public managers and their behavior towards the citizens are expected to be on an example level, loyal and forward-looking, visionary. In all the processes that the organization is experiencing from the management point of view, these characteristics are directly influenced by the managers. Especially today, when information and information technologies are effective in all the management stages, managers must also have a visionary understanding that will be able to correctly analyze the development processes and develop the right strategies according to it. In particular, when it comes to corporativity, it can be thought that the vision will have a broad and collaborative effect from managers to all employees. Similarly, increasing the level of membership and awareness of staff in public institutions and the aim of capturing quality at all levels also requires mutual synergies. From this point of view, the visionary can bring together the holistic and comprehensive characteristic of a leadership, the corporate vision and branding. Therefore, the motivation of institutional employees and the achievement of institutional objectives should not be neglected by the effective role of visionary leadership. This study aims to reveal what visionary leadership will express or should do to the institution, how such a leadership understanding will have an impact on the employees of the institution in terms of the impact on their mission motivation and why and how important it is in this context in terms of the purpose and objectives of the institution, with the example of Turkey (Nevşehir City) and a comparative understanding in the scales of India (New Delhi City) and Japan (Togasaki City) which is again selected as a sample. The data obtained in the survey conducted in examples of cities are analyzed using the SPSS program.

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