Although previous studies have established the link between corporate social responsibility (CSR) effects on financial performance (FP) of firms, however, scholars argued CSR alone cannot ensure FP because when a firm adopts value-creating strategies, it is necessary such strategies align with their stakeholder’s to yield improvements to FP. Therefore, the aim of this study is to examine the effect of CSR on firms’ FP through examining the mediating effect of corporate reputation and moderating effect of stakeholder’s orientation on companies listed in Pakistan stock exchange. The structural equation modeling approach is employed to test the hypothesized model and finding revealed significant results.
Alan : Eğitim Bilimleri; Güzel Sanatlar; Mimarlık, Planlama ve Tasarım; Sosyal, Beşeri ve İdari Bilimler
Dergi Türü : Uluslararası
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