Abstract:

Gevaş district is among the important tourism destinations of Van province in terms of its natural, cultural and historical resources. In this study, in order to evaluate the rural tourism potential of Gevaş district SWOT analysis. For the SWOT Analysis, interviews were made with 35. The interviews were conducted in June, July, August and September 2018. Considering the results of the interviews, the existence of the Akdamar Church, the existence of rich cultural values and the longest beach of the district on the shore of Lake Van stand out as strengths, while the lack of sufficient investment and promotional activities, the inability to protect historical values and structures, lack of sufficient infrastructure and facilities that can serve tourism evaluated as weaknesses. It is among the strengths of the local people's volunteering to make tourism investments in the district, increasing recognition by local tourists and allowing water sports activities. The transportation conditions that force the long winter season, historical uncontrolled construction, destruction of natural and historical buildings were evaluated as weaknesses and threats.

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