Abstract:

Health tourism is to go to one place to another for treatment. Health tourism is considered as benefits of medicinal water sources for human mental and physical health in Turkey. The effect of the tourism possibilities on the human soul and physical health as well as the thermal tourism are considered in a holistic manner. It is examined in this study that the main elements of being noticeable brands of health tourism for Kutahya. It have been introduced that this elements are local government policy, external affairs, private sector and other institutions, tourism, conferences and events, residential and investment, culture, historical heritage and natural beauty, education and sports, human, structure, climate, gastronomy, language, distance and perceived image

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