Abstract:

The economic values of recent initiatives are becoming increasingly important. With globalization, the markets in which operate are changing and therefore the competition is increasing. This has brought entrepreneurs to the obligation to be innovative, to tackle unexpected challenges, to establish proper relationships with investors. Organizations will success by satisfying these requirements, so they will be able to maintain their economic assets. It is very important that this phase can be engaged in the discovery of the similarities and differences in the perception of success of women entrepreneurs who have increasing economic values with men. The study prepared for this purpose evaluates the demographic characteristics of entrepreneurs, the situation in which they pay attention to entrepreneurship, the social gender perception. The study was conducted on a total of 78 women and men entrepreneurs working in the service and food sector in the province of Konya. The scale of "Entrepreneurial Qualification" which is valid and reliable in the research has been used.

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