Abstract:

The wave of new economy that surround the whole world whilst enforcing enterprises, individuals, societies and nations to rapidly restructure and to gain global identity, the knowledge as an asset is already affirmed as an invisible source of wealth for the corporations. In today’s business, managing intellectual capital and measuring knowledge became a necessity as knowledge and knowledge based assets recently define the market value of corporations. However, for the firms to perform well in knowledge management applications, they need to apply the knowledge measurement metrics.The study aims to exhibit the importance of knowledge as an intangible asset attached by the knowledge management and to investigate the measurement of knowledge in technology-intensive banking sector. In this context, the study intends to measure the potential of knowledge to be used as a strategic tool in Turkish deposit banks. In terms of data collection, surveys collected from 253 employees in IT department of the banks were analyzed and correlations between the knowledge measurement variables are also empirically tested. The results confirm the association between the knowledge measurement and knowledge management. However, the findings show that; the banking industry is not well-informed about the measurement of knowledge-based assets and is yet to measure the intellectual assets and evaluate them in their balance sheets. Finally, the results suggest that the more effective usage of the knowledge measurement tools will lead to the efficient measurement of the knowledge.

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