Abstract:

Ameli Electric Magazine which was launched in 1925, was the first magazine sent by mail in Turkey. The magazine, printed 42,500 copies in 1932, was distributed to electricity subscribers, and at the same time reported electricity consumption and amount. Magazines, which have entered many homes, have also turned into a medium where many electrical products are promoted as a powerful advertising tool. The illustrations on the magazine cover helped us to see how home life and social roles change with electricity. Different types of visual styles have displayed the aesthetic understanding and consumption habits of the time. The illustrations used to introduce various products and tell the events or stories have always had a functional place in visual communication with their emotional and intellectual effects. The purpose of this study is to make a visual analysis of the illustrations used on the covers of Ameli Elektrik Magazine as indicators of social change.

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