Abstract:

This paper presented the process of implementing the changes, paying particular attention to issues related to the implementation of the change strategies. The implementation of change strategies requires changes to the organizational structure, but above all the changes in approaches to employees, the changes require innovation, the organization's creativity in implementing the changes. Also in this study, it was analyzed the importance of the plans being clear and practical in order to be understood by the wide range of employees during the process of implementing the changes. Another issue discussed in this paper is the importance of effective communication and the role of managers and employees during the process of implementing the changes. The data were collected through direct surveys by interviewing the owner, manager, general manager, and manager of various departments within the organization. Submission of the data was done through the SPSS 20 program, while data analysis was done using descriptive analysis and bivariate analysis (Chi-Square Test, Cross-Tables).At the end of the paper conclusions and recommendations are given based on the results of the study.

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