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İktidar Masal Reklam

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

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Abstract:

Bu makalede amaç, evrensel anlatı özelliği kazandığı ve toplumsal normlara uygun bir içeriği olduğu için sorgulanmadan kabul edilen ve kuşaklar arası süregelen masum bir masalın aslında ne kadar ideolojik ve taraflı olabileceği üzerinde durup, günümüze olan yansımaları ile tekrar tekrar nasıl üretildiği ve günlük hayatımızda nasıl bir rol oynadığı araştırılmıştır. Makalede örnek olarak “Pamuk Prenses ve Yedi Cüceler” ile Hülya Avşar’ın oynadığı Molfix çocuk bezi reklam filmi ele alınmıştır. İnsan beynine farkında olmadan sessiz ve gizlice kodlanan iktidar ilişkileri ve kadının toplum içindeki ikincil konumuna dikkat çekilmiştir.

Keywords:

İktidar, Masal, Reklam(power, Story, Advertisement)

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

Author:

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Cankaya University Journal of Humanities and Social Sciences

Field : Eğitim Bilimleri; Sosyal, Beşeri ve İdari Bilimler

Journal Type : Uluslararası

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Article : 420

Cite : 428

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Cankaya University Journal of Humanities and Social Sciences

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İktidar Masal Reklam

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

Author:

Abstract:

Keywords:

İktidar, Masal, Reklam(power, Story, Advertisement)

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

Author:

Citation Owners

Attention!
To view citations of publications, you must access Sobiad from a Member University Network. You can contact the Library and Documentation Department for our institution to become a member of Sobiad.

Off-Campus Access
If you are affiliated with a Sobiad Subscriber organization, you can use Login Panel for external access. You can easily sign up and log in with your corporate e-mail address.

Similar Articles

Cankaya University Journal of Humanities and Social Sciences

Metrics

User Guide

Menu

Mendeley

Endnote

İktidar Masal Reklam

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

Author:

Abstract:

Keywords:

İktidar, Masal, Reklam(power, Story, Advertisement)

2005

Journal:

Cankaya University Journal of Humanities and Social Sciences

Author:

Citation Owners

Attention! To view citations of publications, you must access Sobiad from a Member University Network. You can contact the Library and Documentation Department for our institution to become a member of Sobiad.

Off-Campus AccessIf you are affiliated with a Sobiad Subscriber organization, you can use Login Panel for external access. You can easily sign up and log in with your corporate e-mail address.

Similar Articles

Cankaya University Journal of Humanities and Social Sciences

Metrics

Attention!
To view citations of publications, you must access Sobiad from a Member University Network. You can contact the Library and Documentation Department for our institution to become a member of Sobiad.

Off-Campus Access
If you are affiliated with a Sobiad Subscriber organization, you can use Login Panel for external access. You can easily sign up and log in with your corporate e-mail address.