Abstract:

The graphic design profession has evolved considerably over the past few years and today the design term that is the shadow has a variety of responsibilities: user interface design, user experience design and availability. The Graphic Designer is responsible for the overall appearance and experience of a product. Following the trends created by scientific developments and technological innovations in this context is very important for designers. With these developments, a new visual language is formed that synthesizes the classic principles of design. This new language has launched a transformation in web design, which is an important field of graphic design. This study has been discussed along with examples of the new design language, the conversion process and how this design language affects the design process.