Abstract:

During the crisis periods, journalists are moving quickly and trying to disclose their news to the public. Especially in crises, public relations employees should provide the right information, in the right time and to the right people. This study was conducted with the aim of determining the perspective of media employees in public relations crises. 21 journalists have been discussed for the study. The result of the study is the opinion that public relations workers are late to communicate enough information to journalists in the right time, they are not able to help enough to journalists, they are a news source but this situation changes according to the institution, public relations are trying to hide information from journalists in the periods of crisis, they have the most difficulty to verify information pollution and information in the periods of crisis. 57% (n=12) of journalists involved in the crisis found that they did not get training. Journalists recommend that institutions move coolly during the crisis period, that they correctly analyze the crisis, and that the correct information should be transmitted to the necessary places through the media. Journalists who share the idea that the first information in the crisis should be shared with the channels, media and institutional staff, said the crisis could be overcome with the least harm in the event that the leadership was managed and the crisis could be a chance for the institution with the correct guidance.