The study's goal is to look at the impact of digitalisation on the supply chain performance of Pakistani FMCG manufacturers. During its investigation, the report discovered a number of tactics and efforts used by supply chain professionals in FMCG companies to adopt technology in the supply chain. The study emphasises the importance of technology in supply chain operations and compares the effectiveness and responsiveness of current digital supply chains to traditional supply chains that are largely focused on cost efficiency and short-term objectives.
Alan : Sosyal, Beşeri ve İdari Bilimler
Dergi Türü : Uluslararası
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