Abstract:

The development of Internet technologies has brought many innovations in the field of communication. Among these innovations, it is one of the most remarkable elements that individuals are content producers (news, information) and yet actively use social media networks in the process of communication. The popularity of social media tools has increased due to features such as speed, interactive features, free content, being away from control, and these environments have also revealed new communication networks. But the communication practices carried out through social media networks have continued the ethical problems that exist in the field of communication and have even caused an increase in ethical problems due to the possibilities of digitalization. The purpose of this research is to explore the ethical issues in social media. For example, Instagram has studied the formal and content features of Instagram accounts selected as a sample in order to identify ethical problems in social media communications. Identified accounts were addressed in the framework of assessment criteria created by the movement of ethical problems. Therefore, compared to the traditional media and ethical subjects in literature, this study, which deals with the issue of communication and ethics through social media, used the method of content analysis. In this context, the research has found that the news/media company labels and accounts that share via Instagram are not sufficiently attentive to the ethical elements that must be followed in communication, especially the source, that the ethical problems in the issues of reliability are too high.

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