Özet:

Visualization and visual storytelling in data journalism are highly important with respect to presenting the information obtained by processing data in a form that everyone understands and benefits from. However, studies on the contribution of news visualization and infographic to the readability and understandability of news are limited. In addition, on what principles the visual elements and infographic news will be designed is unclear within the framework of being an effective presentation and easily understandable for the reader of the news. In order to clarify these two situations, mixed-method research has been applied. Observation, interview, and comprehension test were used as data collection method. An infographic news reading study was carried out with an eye tracking device in a structured laboratory environment. Infographic news design principles were presented in accordance with the findings. The duration of reading an ordinary news document and reading infographic news was compared by forming a different sample group, and a comprehension test was applied. The results have shown that infographic design increased the memorability of the news and shortened the reading duration.

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