Özet:

In 21st century, the penetration of mobility phenomenon into human life has been the precursor of fundamental changes in our communication habits. The Internet has become a part of daily life, due to its major advantages as offering quick access to information and enabling easy online transactions; so individuals were needed to carry the Internet at hand and smart phones have become popular as a result. Another fact that makes these devices conspicuous is mobile applications, which equip them with the appropriate functionality that fits with users’ needs and can even make life easier for users.In Turkey, as well as all over the world, young people are one of the most important target groups of technological innovations and products, and they also play major roles in the process of technology penetration in our society. Therefore, it is particularly important to clarify the acceptance tendencies of young population. Hence, this study examines the mobile applications acceptance behavior, which has a major role in change of today’s societies’ lives and communication habits, through the research data obtained from 1654 college students. The study reveals that most of the students own a smart phone when they started university; male students are more abstaining than female students on acceptance of mobile applications and as students’ smart phone usage time increases, their adoption of mobile applications rate is rising as well.

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