Özet:

The aim of this study is to research the level of information technology of SMEs at Automotive Sector and finding whether they have relations with innovativeness marketing capacity entrepreneurial intensity and competition power level or not This research has been carried out by researching with 81 of SMEs the province of Konya Automotive Spare Part Manufacturing Sector’s Industry The data were evaluated by the packet programme of SPSS 10 0; the descriptive statistics t test anova regression correlation analyses were carried out The results of this study indicate that a positive relationship was found between the level of information technology use of SMEs competetive power ınnovation the marketing capacity entrepreneurial intensity The marketing capacity and innovation a significant positive effect on entrepreneurial capacity Besides the level of information technology use a significant differences were show that between whether export or not the size of company and the level of education of business manager or owner Key Words: Information Technology The Automotive Sector Competetive Power Innovation The Marketing Capacity Entrepreneurial Intensity

Anahtar Kelimeler: