Özet:

In today’s business environment, human capital is one of the most valuable assets a company can have, and recruitment serves the important function of bringing the necessary talent into the organization. This paper examines the relationship between corporate image, familiarity, perceived person-organization fit, organizational attractiveness and the application intention. The survey of this study is conducted on 352 graduate students. Based on the findings, image, familiarity, person-organization fit and organizational attractiveness might affect the intention to apply a job