Özet:

Abstracts The design and design language of a typographic page that communicates through writing is important. Typographic design is a product of written language and it is based on a language that covers writing codes. Language enables communities to develop themselves culturally and allows people to share their ideas. The speaking codes that form the language are transformed into writing codes through the alphabet. The alphabet is not only linked to a spoken language, but it is also used to write a variety of languages. The typographic texture that long reading texts create on the surface of a page provides information about the unique structure, grammar and basic properties of that language. Elements such as font design, black-and-white balance in printed and unprinted space, letters, lines, and spaces between them determine the texture of the text. A text with the same theme, font and design language has visual texture colors with different tone values when it is written in different languages of different nations. The tone value of the texture is important for the readability and understandability of the message that is intended to be given. This study aims to examine the texture concept, text texture and the reasons for differences between text texture in different languages.