Özet:

Probably the television is the most widely used mass-medîa and the more influential in people 's life. The researcher studying mass media agree that mass media has an unconditional impact. M o re över, the research facts ha ve shown the negative direction ofthis impact. The music videos which are products of popular culture a/m at young people as the target popula t/on and ha ve influence on the/r life practices varying form the/r preferences for consumption to the/r emotional relationships. The messages of the music videos often include v/olence and aggressiveness and at the gender roles are redefin/ng. More dramatically, the suicide event can be a scenic top/c. People handle these negative impacts of music videos like a magazine events. The purpose of this study is to review the research es that revealed the negative influence s of the music videos which seem to be an innocent entertainment ways and thus draw attention of corresponding bodies to the negative effects of music videos on the young people and propose suggestions for the research studies to be done.

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