Abstract:

The photograph that takes place in the center of scientific, cultural and artistic phenomena is a medium with a social, physiological, technical and aesthetics potential and has the most interaction with the other arts at the same time. The universe we live in is surrounded by photographs that are the visual images that shape and direct our behaviors, emotions, and thoughts. Today, as photography is a visual shape which records the moments, it also attracts the attention as an important tool of reproduction which is a valid method in every area of the art. No doubt, photography is interested in mythological images closely as a reproduction type. Mythology as an excellent source, especially for popular culture, consumer culture and art objects provides exciting, tempting leaned on desire and pleasure and seductive opportunities for the masses by through photography. Therefore mythological figures which reflect the belief to the myths in the past became a restorative tool for the pop icons' image actions by the help of the photography. In this work, the image series of pop icon Rihanna in which she is in Medusa appearance by Mariano Vivanco for the special edition of the man magazine GQ for its 25. Years. The photograph used in this work draws the attention both as a sample to the reproduction of the mythology leaned on consumption pleasure and seduction and as a tool that strengthens the artist's image work.

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