Özet:

The objective of this research is to evaluate the optimal allocation of resources of an agroindustrial enterprise dedicated to the production of nopal in brine in three presentations, through the simplex method of linear programming using the operations research methodology. As a technological tool, the Solver complement of the Excel spreadsheet is used. The issue is relevant since, in Mexico, high mortality of companies is identified in their first years, especially in micro and small ones, while those that remain in a dynamic and competitive market manifest problems in relation to decision-making that ensure efficient allocation of resources. The main findings include the construction of a mathematical model applying the simplex method to calculate the optimal production level that minimizes production costs, its application being useful to contribute to the decision-making of entrepreneurs.

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