Özet:

Abstract With this research, the subject of "big data researches in the tourism sector in Turkey" is the subject of examining the scientific researches with the method of literature research. In this regard, The results of 56 studies, which were determined by using the words "tourism and big data" together, were collected in Web of Science, Scopus, Trdizin, Google Scholar, National Thesis Center, Ulakbim databases. The collected information was conceptually analyzed and content analysis was carried out and the research was shaped. As a result of the evidence obtained, contributing to the research subject; Detailed information is given on issues such as the author, type of study, field of study, the method used and the data collection technique. The concept of big data, where the main source of information is human, has gained momentum in recent years. Tourism is one of the sectors that people are in contact with the most in Turkey. It is seen that the number of studies on big data is increasing day by day in Turkey. However, it was determined that it remained within the scope of only qualitative research. The results show that the studies in the literature generally focus on tourism and accommodation, mainly use qualitative methods, and most of them consist of conceptual studies. The most important result is the absence of theory- based empirical research in Turkey. At the end of the study, it was concluded that the subject of "Big Data Research in the Tourism Sector" developed in parallel with the level of technological development and should not be ignored by the researchers but should be considered.

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