Özet:

Food retail is a subject of different dynamics and practices on a global and regional scale which is not sufficiently studied in terms of problems and practices faced at regional level, especially in the age fruit and vegetable regions. In this context, the study of the problems that regional chain markets experience within the food supply chain and storage activities and the identification of the interaction between the priority issues are of great importance in the development of solutions proposals. The method of analytical network process (ANP) is widely used among the approaches that enable this interaction to be studied. The application conducted in this study was carried out with chain markets that operate in the Hatay province and have a branch number of at least five. The study consists of two stages and is based on quantum and qualitative analysis methods. In order to identify the problems, in the first phase face-to-face talks with chain market managers were conducted and problems in the fruit and vegetable areas were identified at regional level. The problems that were later identified were evaluated by a survey containing bilateral comparison questions and analyzed by the ANP method and the priorities of the problems were determined. The results of the analysis found that costs-related problems were the primary problem.  This article is dock. Dr. V. Alpagut YAVUZ was produced from the master's thesis work prepared by Emre SULTANOĞLU under consultation.

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