Özet:

Hedonic price model has been used for the purpose of analyzing the effect of heterogeneous good’s features upon the price. This model assumes that price of a heterogeneous good has been determined through the total of marginal price of each different features creating itself. In the study carried out in accordance with this assumption, there has been aimed to determine the factors that affect the price of flats in the city center of Mersin. Data of totally 739 flats have been obtained with face-to-face interview method with estate agents. Linear, semi and full logarithmic regression models have been tried out in the research. Coefficient indicators of the variables that belong to estimation models have been found consistent with the theoretical expectation. According to the results of the model the variables of usage area of the flat, kitchen size, distance to bazaar, number of bathrooms, garage, central satellite system, private security and number of elevators have increased the prices of housing. It has also been noticed that house’s having a garden, being within a housing estate, being away from the public transportation vehicles and being old have decreased the price of housing.

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