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Cúcuta's economy has Historically depended on border trade, so the government and productive sectors are seeking new alternatives for the development of the region, such as health tourism. The objective of this study is to characterize the health tourism sector in Norte de Santander and propose it as an economic alternative for Cúcuta. The method used is quantitative and the results found indicate that the region is located geostrategically favorable for the reception of tourists and has the logistics, infrastructure and conditions, although actions are required to improve technology, human resources, certifications and articulation among actors.
Field : Filoloji
Journal Type : Uluslararası
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