Özet:

The purpose of this study is to explore the web sites of gastronomic museums in Turkey in terms of various variables. The research universe is made up of all gastronomi museums in Turkey. 21 gastronomic museums, which have been reviewed on the website of 27 gastronomic museums, have been reviewed. Content analysis is done through the website evaluation form. The information on the promotion of the destination on the websites is limited, while the information on the promotion of the destination on the websites is limited. In the context of customer communication, the number of social media accounts on the website is low while placing in the communication channels. It has also been concluded that the gastronomi museums’ websites are inadequate in terms of media relationships, corporate identity and design. The gastronomic museums assessed in the context of gastronomic events are an important attraction for destinations. As tourists are moving to review their websites before visiting, it is recommended that their gastronomy museums make their websites more efficient and regulate.

Anahtar Kelimeler: