Abstract:

In recent years the world insurance market continues to grow and developed countries are increasing their investments in developing countries with high insurable potentials and viable economies instead of saturated insurance markets.Turkey has a significant potential among developing countries its growing economy and growing population. Turkey's potential foreign investors will attract more And in the following years Turkey's market share will increase In the world insurance market.Turkey has generated an insurance premium of $ 11,140 million in 2015, ranking 19th among European countries and 38th among the countries of the world. It can be said that Turkey is far behind compared to European countries in total premium production..In the Turkish insurance sector, the presence of many domestic and foreign insurance companies positively reflects the insurance sector .The company's customer-based pricing and campaigns have had a reducing effect created on the premiums of the insured.

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