Abstract:

Salutations act as a defining feature in both daily speech and official language. Salutations are linguistic expressions used when beginning to speak, write or as an opening line in any written document. They indicate the sender's point of view towards the receiver. The people or groups addressed are called the addressee. In salutations and addresses research, the linguistic tools used when addressing an interlocutor are called forms of address. Linguistic forms of address can be divided into the categories of nouns and pronouns. The types of addresses in the name category include names, professional and other titles. The pronoun forms of the addresses are expressed as the pronouns of an individual. As a subclass of pronouns, personal pronouns refer to the sender or the addressed persons. Linguistic communication begins with addresses. It is part of social convention not to suddenly start talking to someone about any subject. In this context, addresses find a place in every moment of life. This article aims to examine the addressing expressions of women in Turkish and German digital environments. Internet has become a compulsory habit of people in all walks of life for today’s society. Individuals carry out their social interactions mostly through the internet, deriving their ideas about the topics of interest by following social media. A large part of the society, in which women have an important place, communicates through social media at every moment of time and display different types of address in every communication they establish. This study includes the linguistic behavior of women in terms of the addresses they use. As is known, men and women are different in many respects. These differences between men and women also find their place in the digital environment. In the theoretical part, which constitutes the first part of the article, the details of the subject will be examined based on the definition of addresses. In the application part of the study, social media texts in Turkish and German will be compared in terms of addresses in both languages. The data obtained will be evaluated in the context of women's bilingual use of addresses. As a result of this evaluation, the area of use of the female language in terms of addresses in Turkish and German will be shown, conclusion will be reached regarding the kind of differences and similarities that can be observed in both languages. Since Turkish and German addresses will be compared in the study, the examination will be carried out with a mixed method approach in line with contrastive discourse analysis and general descriptive-analytical methods.

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