Özet:

This study is aimed at adapting the "orientation scale to sports events" to the Turkish language and culture. The measurement tool offers the opportunity to divide the service providers in the sports and entertainment industry on the direction of sports events for the audience. In Turkish literature, it is believed that this research will contribute to the field because there is no measurement tool to assess the direction of sports activities. The research universe is organized by the Faculty of Sports Sciences of the Anadolu University. People who participated in the flight festival. 193 people selected by the easy sampling method among the participants were included in the study. To test the structure of the measurement, the Opening Factor Analysis (AFA) and the Verifying Factor Analysis (DFA) were used. The content of the measurement (the opinion of the expert), the proximity (the lowest factor value is 0.529, the highest factor load value is 0.834), the separation/external validity (the average ratio in the positive direction of all factors) and the structural validity have been tested. For the reliability of the measurement, the Cronbach Alpha (0.878) internal consistency layer number was used. The three-dimensional structure discovered with AFA was tested with DFA. According to the findings obtained, the "Sports Events Orientation Measurement" has been established as a valid and reliable measuring tool. Therefore, the measurement tool that shows the necessary psychometric characteristics for the Turkish language and culture can be used for the participants in the event in Turkey.

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