Özet:

It is essential for companies to catch up with the change in a world where the competitors of companies are increasing in every sector, in a globalizing world, and in a world where competitors are now all over the world. Therefore, companies must keep up with this change by changing their products, processes, and organizational structures. What is essential is that this change needs to be embedded in the daily life of companies as a culture.

Literature research investigated the importance of innovation culture for companies in this study. In addition, some studies that model the situation of companies for innovation culture have been examined, and their approaches have been researched. Finally, a sample modeling (Cameron Quinn) was chosen, and the company culture was modeled with a survey of a tech company's employees in Turkey. Then the results are discussed.

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