Özet:

Government communication is a rare study conducted in the study of communication in general and specific in Indonesia. The study describes the communications performed by government agencies as stakeholders in the process of conservation area management, how a development program addressed to the community can be managed and communicated well by the government agencies involved in the program to targeted community groups. The study aims to analyze the communication between government agencies to be stakeholders in executing their authority as managers and guardians of nature conservation in Kepulauan Seribu National Park (TNKpS) and how they communicate to fishermen as the target group of the program. The government agencies in question are the National Park Authority of Kepulauan Seribu (BTNKpS), the District Government of Kepulauan Seribu, the Food Security, Maritime and Agriculture (KPKP), the Office of Tourism and Culture, the Environment and Cleanliness Unit (LHK). As a comparison, interviews with NGOs, fishermen and tourism businesses are also conducted. Concepts and theories about government communication and environmental communication are used to analyze the communication process. The results showed that there is a communication between government agencies in managing the environment and conservation areas, communication between agencies in the ranks of district governments under the coordination of the Government of Kepulauan Seribu District Administration and routinely held a meeting of leaders every Monday, TNKpS office as the central government is also invited and involved . There is still overlapping of perception on fishermen between TNKpS office and Sub-dept. Of KPKP, the most protested agency with action is KPKP because it is a direct institution with fishermen and because the policy of Ministry of Aquaculture and Fishery (KKP) is considered a lot of harvest fishermen, zoning policy is not cause of the problems for now. Keywords: Conservation, Environmental Communication, Government Communication, National Park, Stakeholders.

Anahtar Kelimeler: