Abstract:

The museums preserve their place on the agenda as an important component of cultural experience. Gastronomic experiences and tourists who want to enhance their knowledge are the main areas where gastronomic museums come. In the framework of the study, the visitors’ experiences in the gastronomy-themed museums in Turkey are intended to be examined in terms of service errors, to the gastronomy museums and visitors; their experiences are presented with developing recommendations. The negative comments of the museum visitors on the TripAdvisor site were considered service errors, evaluated by content analysis. The results of the analysis have found that the service errors in the gastronomy-themed museums are caused by the visitors, the service system, the staff, the museum management and the organization, the environment. The highest rate of negative issues; the size of the service error from the visitor source has been identified. The content, quality and flavor of the food and beverages offered, the high cost, the state of recommendation to other visitors, the content portion sufficiency of the food and beverages offered, the uninterested attitudes and approaches of employees have been expressed significantly by visitors as a service error.

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