Özet:

Thermal tourism is an important tourism activity that, in addition to providing therapeutic services to participants, also increases regional development. Customers using thermal tourism prefer enterprises that serve thermally by both being a treatment and taking advantage of the effects of nature. Kahramanmaraş has the potential to compete with other thermal areas in terms of thermal resources. The factor that distinguishes the thermal hotel business will be possible with the maximum satisfaction of the service they receive during the time they stay in the thermal hotel. The purpose of this study is to determine the satisfaction that customers receive from thermal. Due to the activity of the tourism business certified thermal hotels in the Onikişubat district of Döngele Kaplıca, 483 customers living in this area have been surveyed and these surveys have been analyzed through the SPSS 21 program. According to the results of the analysis, it is achieved that customers who stay in the thermal facilities in Kahramanmaraş province are satisfied with the service they receive from the enterprises.

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