Özet:

Recently, the Born Globals phenomenon has been emphasized in many articles on the processes of internationalization of companies. These companies take an international or even global approach from the moment they are born or very shortly after. Some authors see this phenomenon as a strong opposition to traditional internationalization models. Of course, it is true that these models take into account the manifestations, i.e. the pattern of stages that the company must internationalize, such as "in the water rings", that is, the pattern of stages that geographically should be gradually and gradually gradually graduated. Markets, market entry mode and product policy. This article contributes to the field in three ways: it summarizes the empirical evidence about Born Globals; it gives the phenomenon a deeper theoretical interpretation and a new understanding of the subject of research; and it gives recommendations on the necessary and sufficient conditions for the ascension of the phenomenon as well as its pioneers. In doing so, the result is that Born Globals grows according to evolutionary thought (Madsen vd., 1997).

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