Özet:

Electronic commerce (E-commerce) is a very important feature for SMEs which are accepted as the key stones of the world economies. E-commerce, which means selling and/or buying of services and/or goods to be done electronically through internet, increases competitive capacity of SMEs and decreases their costs. Moreover, e-commerce extends SMEs’ markets and together with increasing their speed of making business it provides a rapid growth to their sizes.With this assignment the effects of factors, which affects the transition to electronic commerce, on e-commerce using tendency of SMEs operating in Yalova were examined. Within the scope of this assignment, a detailed literature analysis was performed about the factors blocking the transition to e-commerce. Taking the findings from the literature analysis into consideration a search model was developed. According to this model several surveys from similar assignments were put together leading to composing a new survey as an outcome. The new survey was applied to a group as an initial trial and it was revised according to its conclusions. Then, the finalized survey was applied to SMEs operating in Yalova with face to face meetings. In this assignment 142 applied surveys were found to be appropriate for examining further. Factor groups were identified by using exploratory factor analysis to identify the factors that inhibit the transition to e-commerce in the analysis of the obtained data. Subsequently, by using the regression method, the effects of these groups on e-commerce were determined. As an outcome from the analysis it was concluded that public support and organizational infrastructure were the main factors on the transition of SMEs to e-commerce. In addition, lacking of technical and legal infrastructures, and safety concerns were not effective on the transition to e-commerce.

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