Özet:

By adding it to popular culture, The Prophet and literary elements that make up the design in the novels about the life of the Prophet make the book an object of consumption, while at the same time commodifying the sirah within the mass culture. It has been seen that writer of sirah-themed novels belonging to a wide range of different classes and professions, from theology to economics, from housewives to academics and even popular novelists, have turned the design into propaganda material. In addition, we observe that in the female companion novels that we deal with in women’s literature, the sirah is made into a consumption element by female readers by using gender-based design elements. From historical novels to biographical novels, to the sahabe women novels that are re-consumed/produced by female novelists, sirah novels give a common image reflecting popular culture codes by commercializing sirah in terms of design and typographical elements in a bespoke consumption pattern.