Özet:

According to the Tourist Guide Professional Law, you must have a foreign language qualification to be able to do tourist guidance. However, in certain periods, tourist unions need or civil society organizations ask that the guidance service to Turkish groups may be provided by guides who are informed by the Turkish guidance work card instead of tourist guides who know the foreign language. From here, the purpose of the research has been to be able to identify what kind of contribution or damage the Turkish guidance will offer to the sector, by practitioners in the Eastern Black Sea Region (tourist guides, agents). For this purpose, the opinions of the stakeholders concerned are gathered through a semi-configured conversation technique, face-to-face or by telephone. The findings obtained were visually analyzed by transferring to the computer environment. The results of the research have revealed the positive and negative situations that the Turkish leadership activity will bring to the sector from the eyes of stakeholders. The representatives of the travel agency in general look warm to the Turkish guidance while the current guides are united in the direction that the Turkish guidance will cause serious damage to the tourist guidance profession.

Anahtar Kelimeler: