Özet:

Changes in the provision of health services brought about new health policies globally in 1970. One of them, health communication, is a new application that is closely related to the development levels of countries and helps to protect social and individual health. The concept of health communication has often been studied from the point of view of patients in early communication research. However the concept basically covers all health workers, as well as patients and patient relatives. This research was built with a focus group study from qualitative research methods to determine the communication levels and communication patterns of physicians in order to cover the deficiency found in the field. at the end of the research conducted with 10 physicians, it was found that doctors communicate in the “physician-patient” category. In another finding of the study, it was understood that physicians use 6 different models other than the rhetorical model from the health communication models according to the socio-economic and psychological characteristics of the patient. At the end of the research, it was proposed to extend the examination periods, reduce the number of patients being cared for daily and develop health communication policies in order for physicians to establish a better-quality health communication with their patients.

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