Özet:

In the translation of conceptual thought into the visual communication language, graphic design has shown itself in different ways from the past to the present. The changing methods of communication with the advanced technology have also shown themselves in the thought algorithms and tools of graphic design. In this sense, Moving Graphics has become a visual language that we are exposed and need to be read at almost every moment of our daily lives. I can indicate that in every period of life, an algorithm has seen a whole task for our kind that feels the need to establish meaningful relationships with the environment. Considering the media and cognitive levels that influence the process of understanding, indicative terminology has also had to re-entend its own definitions and the process of cognitive trading in the face of new means of communication. The aim of this study is to analyze the language of moving graphics in the indicative sense and to enhance visual literacy and visual awareness from the design and viewing point of view. In this context, the mobile graphic work published by Apple for the design manifesto; the example of Intention was analyzed by the indicative analysis method. In the research progressing with a qualitative and imaginary method, the relationship between the basic indicative components and the moving graphic design was concluded by interpreting through sample study.

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