Özet:

In this study, it is aimed to reveal the level of effective use of the websites of the facilities authorized in the field of health tourism, to determine whether there is a difference in usage levels according to the type of the facility and the region in which it operates, to compare them in terms of service delivery, and to contribute to the relevant knowledge by revealing the current situation in this framework. The information on the websites of 169 health facilities that were evaluated within the scope of the research and received the relevant authorization certificate from the Ministry of Health was examined by content analysis method. In the evaluation, 23 criteria obtained from the literature and five groups consisting of these criteria, namely communication, facilitation, institutional information, personnel information, accommodation, and health service information were used. As a result of analyzes, it was found that the websites of health facilities mostly included the criteria of in-site search feature, vision and mission, and institutional information content. It has been concluded that the websites of tertiary health facilities mostly included the mentioned criteria, and in terms of groups, almost all the facilities mostly included the corporate information group in their websites. Other prominent results are that the criteria of in-site search feature, a foreign language option and social networking links differed by the region and the type of health facility. According to the results of the study, recommendations were made for practitioners and future research.

Anahtar Kelimeler: