Abstract:

In this study, the changes in the ratio of poultry products in household food expenditure by regions, age groups, education levels, income groups and occupational groups were examined. In this research, data obtained from surveys conducted with 1350 consumers residing in TR72 Region (Kayseri, Sivas, Yozgat) were used. The ratio of poultry products in household food expenditures is approximately 10% and showed significant differences according to education level, occupation and monthly income groups. Similarly, statistically significant differences were found in the share of poultry products in household food expenditures in Kayseri, Sivas and Yozgat provinces in the region. According to the results, regional and demographic characteristics have a significant effect on the consumption of poultry products. In the production and marketing of poultry products, it is useful to consider the factors that affect consumption.

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