Özet:

Although the most significant factor in the realization of tourism acticities is natural charmings, the demand for cultural charmings is increasing day by day. Museums with an increasing importance in cultural tourism are significant indicators of modernization and socialization at the same time. In this aspect, the missions, types and functions of museums have changed recently. There is a rise in the number of visitors and income of museums that are suitable for changes and the ones adopting effective promotion and advertisement techniques. In most of the countries some regulations suitible for modern museum perspective have been carried out and the investments for tourism have increased. In this research prepared for evaluating museum studies and museum tourism, 2012 statistics of state were used. In Turkey where ancient civilizations were once lived the number of museums, number of visitors and income rates were too far from expectations and also the number of museums are inadequate in some cities except İstanbul, İzmir, Konya and even there are no museums in some cities as well. The average of museums is 0.3 in Turkey for 100.000 people and this rate is so low compared to European countries. The visitors are also low in many of the cities except İzmir, Antalya, Nevşehir, Konya and Denizli. Half of the total museum income of Turkey comes from İstanbul and the income rates of other cities are so low. In order to develop museum studies and tourism of museum in Turkey, running, directing styles, advertising and promotional techniques must be renewed in the light of modern museum studies and the contemporary thecnology, mass media and social networks must also be used effectively.

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