Abstract:

Social media is an important source of information for young users. Especially in important social events, social media is one of the first controlled environments to reach information. For this reason, it has become important to determine the credibility of information obtained from social media. At the same time, the credibility perception can also have an impact on knowledge sharing behavior. This study focuses on the impact of credibility perception on social media on information acquisition and sharing behavior. The purpose of the study is to examine the social media credibility perceptions and information sharing behaviors of university students. In the research, descriptive, relational and comparative analyzes were performed on the data obtained from the scales prepared within the scope of the quantitative paradigm. According to the results of the research, statistically significant relationships were found between students’ social media usage habits, education areas and class levels. Moreover, it has been seen that students’ perception of social media credibility has an effect on the behavior of sharing in social media.