Özet:

The research is devoted to the studying of the process of establishment of higher education in Ukraine, which as well as other spheres of activity is more and more sensitive to pressure from neighboring countries in current conditions. The globalization culture of the higher education system in Ukraine is primarily associated with the process of innovative education of society. Then a certain complexity takes place, which is conditioned by the continuous inclusion of the totalitarian system into Ukrainian space. As a result, its economy, as well as social and cultural spheres, could not develop freely and independently. That is why advancing the globalization of higher education the Anglo-American model of the world order should be taken as a basis, as well as the expansion of Euro-Atlantic cultural values, which are approved particularly for a foreign higher school, which main advantage is critical thinking, that contributes to the formation of a creative approach to any human activity. The article analyzes the preconditions under which universities cannot rely on the national education system as the current conditions require the implication of the Bologna Process to accelerate the process of European integration. Since last years the formation and consideration of higher education as a commodity has been taking place, where its commercialization goes up to the level of the world market not paying much attention to the quality of educational services. One of the most terrible threats to the national system of higher education is the emergence of providers in education. Considering the poor economic development of the country it leads to increasing the «brain drain» abroad. The article reveals the basic tasks which must be performed by educational institutions in order to engage in competition, where the key targets are to reach the market of educational services maximum and attract potential applicants. At the same time, the globalization of the cultural component of higher education in Ukraine can have the following consequences: the promotion of global multicultural values; the domination of the Euro-Atlantic culture throughout the country; expansion in the number of educational providers from neighboring countries and the devaluation of own culture and the identity of society.

Anahtar Kelimeler: