Abstract:

In this study, a general evaluation has been made with the aim of revealing the formation of the color symbolisim and the historical background of these symbols. The formation process of symbols and the meanings that social actors attribute to symbols reveals the historicity of a society to a considerable extent. This historicity serves not only to develop specific organizations through specific stories, but also to create specific meaning maps. Individuals who communicate with each other through a common consciousness through the aforementioned semantic maps, bring together the minds that can not come together mechanically through common image and meaning. In terms of individuals, even if these imagery and meanings undergo constant change in time and space, meanings based on a particular historical background are changing more slowly than short-term meanings. The meanings of the color symbols vary according to the interventions and interpretations that individuals will make on those meanings. The relationship between color meaning and the individual involves a dialectic process similar to the agency-structure relationship. This is because individuals can be influenced by the color meanings they have formed and at the same time they can use the colors as an element of their daily life.

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