Özet:

This research was prepared with the aim of creating a multi-dimensional performance measurement model in the ready-made clothing business. In the study, the concept of financial performance in the traditional structure of the ready-made clothing business has been converted into a strategic performance management system with the Balanced Scorecard system approach. The business structure is evaluated by SWOT analysis and is structured by mission, vision and strategy. After the definitions of employees’ tasks were created, critical success factors were determined and objectives, standards and goals were determined within the financial, customer, internal processes, learning and development dimensions to vision and strategy. During the ten-five-month application period, a total of five measurement periods, one per three months, were assessed by measuring the performance of the enterprise from the corporate point of view. The result is that the established strategic objectives have been achieved to increase performance at the corporate level.

Anahtar Kelimeler: