Abstract:

There is an indispensable relationship between local media and local politics just as in national media and national politics. What underlines this relationship is that politics make use of media as a means of campaign and persuasion. In this respect, local media fulfills this goal by handling political issues in their newspapers, especially during the local election period. In this study, content analysis was used in order to determine how effective the local media is in agenda setting in March 30th, 2014 Local Elections based on Silverhane sample. In the study, it was aimed to determine how and to what extent March 30th Local Elections were included in the agenda. It was also analyzed whether the local media was subjective or not while making news about local elections. Regarding this, three daily local newspapers of Gümüşhane- Gümüşhane- Gümüşhane, Gümüşhane and Gümüşhanewere analyzed for a month. Findings of the study suggest that all of these newspapers gave wide publicity to local elections and kept it on the agenda.

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