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  Citation Number 5
 Views 49
 Downloands 13
SİGARA VE BENZER NİTELİKLİ ALIŞKANLIK YARATAN ÜRÜNLERİN TÜKETİMİNİN AZALTILMASINA YÖNELİK SOSYAL PAZARLAMA UYGULAMALARINDA VERGİLERİN ETKİNLİĞİ
2014
Journal:  
SAKARYA İKTİSAT DERGİSİ
Author:  
Abstract:

Sigara ve benzer nitelikteki alışkanlık yaratan ürünlerin tüketiminin ölüme kadar gidebilecek ciddi rahatsızlıklara neden olduğu ve aynı zamanda ekonomi ve çevreye de zarar verdiği bilinen bir gerçekliktir. Bu yüzden ülkeler, sigara tüketimini azaltmak için vergilere başvurmaktadır. Vergiler sayesinde tüketim tamamen yasaklanmadığı için her hangi bir tepki oluşmayacaktır. Bu anlamda özel tüketim vergisi düzenleyici ve caydırıcı bir özelliğe sahip olduğu düşünülerek sosyal bir kontrol aracı olarak kullanılmaktadır. Ancak vergiler yoluyla yapılan müdahalelerin, ne derecede etkili olduğu tartışmaya açıktır. Bu çalışmada, sigara ve benzer nitelikli alışkanlık yaratan ürünler üzerinden alınan özel tüketim vergisinin, diğer sigara talebini azaltmaya yönelik düzenlemelere göre etkinliği, özel tüketim vergisinin tüketimi azaltma konusunda ne derece etkili olduğu ve yüksek oranda özel tüketim vergisi alınmasının kayıt dışı duruma neden olup olmadığı araştırılmıştır. Bu doğrultuda sonuç elde etmek amacıyla, sigara ve benzer nitelikli alışkanlık yaratan ürünleri tükettiği düşünülen bir örneklem seçilerek, anket çalışması uygulanmış ve analiz edilerek sonuçlar kaydedilmiştir

Keywords:

The impact of the taxes in the social marketing applications aimed at reducing the consumption of cigarettes and similar quality products
2014
Author:  
Abstract:

It is a well-known fact that smoking and the consumption of products that create habits of similar quality can cause serious disorders that can go to death and also harm the economy and the environment. Therefore, countries are applying taxes to reduce smoking consumption. Thanks to the taxes, no reaction will occur because consumption is not completely prohibited. In this sense, the private consumer tax is used as a means of social control, considering that it has a regulatory and dissuasive character. But it is open to the debate how effective the interventions through taxes are. In this study, the effectiveness of the special consumption tax obtained through smoking and products that create similar quality habits, according to the regulations aimed at reducing other smoking demand, how effective the special consumption tax is in reducing consumption and whether the high rate of the special consumption tax is causing the unregistered state. In order to obtain the results in this direction, a sample considered to be consumed by smoking and products that create similar quality habits was selected, the survey study was implemented and analyzed and the results were recorded.

Keywords:

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